Home > NewsNews

Masquerade App for Photo-editing in Real Time Bought by Facebook

Weekend is coming again, wish you guys can enjoy some great time. And if you often use Facebook, then you definitely will be interested about this app Masquerade, cause it lets people dramatically change their appearance in real time. We would like to share more details about this app for you. And if you got an app and want to make it rank higher in app store, remember to check professional app rank boosting service via our website!

The app can transform faces - often in a cartoon-like fashion - and overlay make-up, animal features or accessories on live video. Masquerade's filters have been compared to those in rival Snapchat, which Facebook tried to buy in 2013. One expert said Facebook was responding to competition from Snapchat, which streams millions of videos daily.

Face-changing apps gained popularity after instant messaging app Snapchat added live filters called lenses in 2015. The face-swap filter, which switches two people's faces with often alarming results, has become a particular favourite on social media. Snapchat has its own USP as an ephemeral messaging platform, but for the novelty factor people might just use Facebook's built-in filters."

In 2013, Facebook tried to take over Snapchat for $3bn, but the instant messaging firm rejected the offer, according to the Wall Street Journal. Facebook has not disclosed how much it has paid for Belarus-based Masquerade, but said it would keep the app running as a standalone program, as well as integrating features with its social network. "Masquerade has great technology to help us bring even more creative tools to Facebook, and help extend this work to video," the company said in a statement.

Feel free to check and have a try with this cute interesting app, we will keep updating more related information. What’s more, if you are looking for professional ios trending searches promotion service, apprb will be the best choice for you. Contact us any time and have a nice weekend!