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Instagram Launched New App Icon And Redesigned App

Recently many new updates happened to the social media apps. We have introduced several change to Facebook, what we would like to shared with you for today will be the updates related to Instagram new icon. If you want to make your app get ranked in the app store, feel free to check and get professional app rank boosting service on our website!

Instagram has remained firmly stuck in iOS circa 2007: the very definition of a skeuomorph, colored brown and meant to evoke a Polaroid camera, with a shiny glass lens and a black viewfinder up in the corner. You knew a redesign had to be coming. Today it finally has: Instagram is releasing both a new app icon, and an updated app.

Simple as that seems, it was a high-stakes decision for Instagram, given that this one tiny icon represents so much of company's identity—not to mention the fact that it has to serve a functional purpose, as a tappable icon for hundreds of millions of people. The team labored over it for nine months. At first, Spalter was most concerned with figuring out what elements people recognized most about the admittedly very complex and highly detailed Instagram logo. So he started by asking the whole company to draw the logo from memory in 10 seconds or less. "That gave us a sense of what was burned in," Spalter says. What emerged were the camera lens, the rounded shape of the icon, and, surprisingly, the little black viewfinder in the top right corner.

Translating the outline of the old icon was simple enough, as was the camera lens itself—but there’s a subtle detail happening in what used to be the viewfinder. Instead of being another miniature black lens, it’s actually now just a white dot. When paired with the circle of the lens, the dot and circle evoke a smartphone’s lens and light sensor, rather than a Polaroid camera’s lens and viewfinder. Which is a shift that manages to quietly evoke how much photography has changed in the past decade or so.

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