The opportunity to generate traffic based on what the potential customer actually searches on the web is the basis for the entire SEO process. If you can optimize web pages and create content based on user high-frequency search terms, you can greatly improve the organic search drainage effect. The most professional App Store Optimization company Apprb would like to share the detailed tips with you.

Keyword research is a process of making a judgment on the target keyword based on factors such as the competitiveness of the keyword or the estimated amount of search per month. There are three steps to help you find out what keywords your petential users are searching for.

Firstly, you should consider your industry and the products you sell. Think about what kind of problems a potential customer might have and what kind of content might be of interest. For example, you can brainstorm from the following questions: When someone searches for this keyword, what do they want to find? Are the keywords relevant to the products you sell? How do you want to be discovered? How does your customer evaluate your product?

When you start creating a keyword list, you need to be clear about long tail keywords. Usually keywords with three to four or longer words are less competitive, but the search volume is lower, so only when they are highly targeted. They will bring particularly valuable traffic. So one way to determine a valid long tail keyword is to type a word or phrase in the search engine and scroll down to the "searches related" section at the bottom of the page. Add the relevant keywords here to the list of the previous step.

Everywhere Keywords, which is a free extension to Chrome and Firefox. It will display the estimated number of searches for a given keyword on Google each month to assist you in prioritizing the keyword list and recommend other keywords for your consideration;

Google Search Console, which helps you understand the search patterns of your target users from Google data, find errors on your site, and choose to exclude pages you don't want to appear in search results.

Google Keyword Planner, which can analyze the user search frequency of a particular word, the change of search content in different periods, and so on. However, you need a Google advertising account to use it, you must start running the ad to see all the data.

If you are looking for a reliable ASO company, it is definitely that apprb is the best place to help your app rank higher and drive more app downloads. Professional app store optimzation service are waiting for you!